CLIENTS :
Little Spoon
Winc Wine
GEM vitamins
Swoon
Byte aligners
Forager Project
Linda Rodin
+ more
At two years old, I became a brand — a swirly-haired girl who smiled and winked on the labels of my parents’ juice business, Fresh Samantha. Eighteen years later, I found a passion for branding. I started my own agency called Gut that specialized in healthy food and beverage products. As a double threat creative director, I’ve written copy and designed identities, packaging, websites and content for numerous premium brands. I also had my own brand, a juice business that I sold in Whole Foods across the Northeast.
I’ve been featured in Voyage LA, and my work has been showcased in Forbes, Adweek, Wallpaper, Nylon, and TechCrunch.
Resume available upon request.
“To every project, Samantha brings with her an “all-in” attitude and inspires others around her to think creatively. From beginning to end she demonstrates thoughtful communication and dedication to every project, big or small.”
—Ben Lewis, CEO & Co-founder at Little Spoon
We had the pleasure of working with Sam on the rebrand of LOOK ORGANICS and the creation of our brand book, and we couldn’t be happier with the results. Her creativity and attention to detail brought our vision to life in a way that feels both authentic and elevated.
Sam truly took the time to understand our values and translated them beautifully into a cohesive and stunning brand identity. Beyond her incredible work, collaborating with her was an absolute pleasure—she's professional, communicative, and full of fresh ideas. Highly recommend her to anyone looking to take their brand to the next level.
—Caroline Candace, Wellness Influencer, CNP and Founder of LOOK ORGANICS and Molecular Provisions
“I just got my Allermi order in the mail and it came in our GORGEOUS NEW PACKAGING! I could not be happier. Enormous thanks to Sam for her tremendous effort here, she aced it! Working with Sam has been a dream.”
—Shani Bocian, Founder & CEO at Allermi